| | Link Details| ID: | 14765 | | Title: | Customer Value Propositions | | Description: | ‘Customer value proposition’ has become one of the most talked about jargon in the corporate world. Yet most companies fail to figure out what is exactly customer value proposition and what it constitutes. A product or service may provide superior value but if the supplier doesn’t demonstrate that claim than it will just be taken as marketing puffery. | | URL: | http://value.zersal.com/2008/08/15/customer-value-propositions/ | | Category: | Reference: Acronyms and Abbreviations | | Link Owner: | koko@hotmail.com | | Date Added: | September 05, 2008 11:33:51 PM | | Number Hits: | 0 |
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